Girl Meets Font
I don’t want to give away the ending, but if you walk away from the 2007 documentary Helvetica with dry eyes, you must be one cold S.O.B.
Well, okay, maybe not. But it is a fascinating and well-made movie about something no commercial printer can do without: typography. To use the words of the artists who made the film, Helvetica “looks at the proliferation of one typeface as part of a larger conversation about the way type affects our lives.”
Here’s the trailer to whet your appetite:
(This post was brought to you by the letter H, as developed by designers Max Miedinger and Edüard Hoffmann in 1957 for the Haas Type Foundry in Münchenstein, Switzerland.)